Apple Inc. AAPL,
is reportedly planning to offer packages of some of its services that will give users a discount if they sign up with multiple offers, according to Bloomberg News. The company’s packages could launch as early as October when the company debuts its new iPhones, Thursday’s report said. Upcoming packages may include a more basic plan that combines Apple Music and Apple TV + as well as more expensive levels that add Apple Arcade gaming service, Apple News + service and iCloud storage, to the report. Apple is also looking at a subscription service for online fitness classes, according to Bloomberg. This offer may emerge as a rival to those services introduced by Peloton Interactive Inc. PTON,
and others, though analyst Cowen & Co. John Blackledge wrote that he was not too concerned about the impact on Peloton and compared the situation to Match Group Inc. MTCH.
ability to withstand competition from Facebook Inc. FB,
product meeting due to its strong position in the market. Apple did not immediately respond to a request from MarketWatch for comment on its utility plans. The stock has risen 2.1% in Thursday’s trading and has gained 50% over the past three months as DIA Jones industrial average DJIA,
has increased 20%.