Hyundai will showcase a range of new electric battery-powered cars under the Ioniq brand. The Korean automaker first introduced the Ioniq name in 2016 with a subcompact that comes in hybrid, plug-in, and BEV flavors, but in early 2021 these cars will be joined by the Ioniq 5, a mid-range BEV crossover based on a concept of the year 2019 named 45. In 2022, Ioniq will launch the Ioniq 6 model, an electric sedan based on the amazing Prophecy car, from the beginning of this year. Finally, in early 2024, there will be a larger SUV called the Ioniq 7. It is not the first time we have seen this strategy from the automaker, which did the same with the creation of Genesis as a brand independent luxury.
“The Ionic brand will change the paradigm of the EV customer experience. With a new emphasis on connected living, we will offer integrated electrified experiences of an eco-friendly style,” said Wonhong Cho, executive vice president and global marketing chief at Hyundai Motor Company.
Ioniq’s first three BEVs will be built on a new platform being developed by Hyundai, called the Global Modular Electric Platform, or E-GMP, which he says is very flexible in terms of body style and design. interior. We can probably expect these cars to be built in a serious volume; Hyundai Motor Group (which also includes Kia and Genesis) aims to sell 1 million BEVs per year by 2025. By the same year it also plans to sell more than half a million EV hydrogen fuel cells.
List image from Hyundai